Social Media Coordination
and Marketing Management
Brand Strategy + Email Campaigns + Social Media + Content Creation
Meaningful Social Media Content
My packages are extremely flexible and no service is ever the same for two businesses. What remains consistent, no matter the social media package chosen, is that we use metrics to help us build and grow your online presence.
I believe in creating and sharing valuable content. This includes our engagement strategies. You won’t find any paid engagement or insincere tactics around here!
Do you take the photos yourself?
Yes. I’m a Nikon gal myself but I also rock an iPhone on the fly! Sometimes, when it comes to larger projects, I bring on Janelle Dudzik Photography.
What if I want to take my own photos?
That’s a-okay! I can help create content and a consistent feed using a combination of provided photos and photos I take myself.
Do you create graphics and non-photo (or mixed photo/graphic content)?
You bet I do! It’s one of the best ways to incorporate different aspects of your business and keep a feed fresh.
What if my business has been quiet lately due to Covid closures?
I like to recycle old content (as long as it’s still relevant) so you don’t have to stress about working on new products and promotions and still keep your social media up to date.
Will the content you post match my brand?
Absolutely. From custom presets to custom graphics to captions, everything I create is based on what is best for your brand.
How do you determine what gets posted and when?
Everybody is different during the publishing process. Usually, I create visuals on a monthly basis then draft posts on a bi-weekly basis where you can see your social media calendar.
Do you post on multiple accounts?
Yes, and it all depends on what you need. I specialize in content creation and publishing on Instagram & Facebook and long-term Pinterest strategies for websites traffic.
Do you work with a team?
I am the only person who develops strategies, designs, and works on your accounts. Sometimes, for my own work, I bring on an additional coordinator or assistant to help streamline administrative tasks and work within templates I’ve created myself.
Strategy
Social media plans developed and implemented to work for your brand. We reach our goals by publishing purposeful content.
Engagement
Genuine engagement is a tool as much as quality content is. Interacting and developing your community is a part of every strategy.
Results
We establish our goals early on. I use the data collected from your website and social media accounts to monitor the success of campaigns and adjust our plans.
Consistent Publishing & Content
I assist with photo editing (even when I’m not managing the photography myself) to achieve a cohesive look. This, paired with quality captions and hashtags, gives your brand a consistent presence on social media.
Tools
I’m experienced with some of the best tools in the content creation industry. This includes desktop + phone applications and reporting + publishing applications.
Systems
Your social media has the power to be a significant marketing tool within your business. I create a system that can be maintained and scaled.
Standards
Digial marketing changes all the time. Staying up to date in my field is on my daily agenda and allows me to provide the highest standard of social media services.
High Quality Visuals
I use industry standard software for professional designers and content creators. With years of experience as a graphic designer and photographer, I create high quality visuals that will strengthen your positioning as a successful brand.
What if I need a little bit of everything – photos, editing, caption writing, and community engagement?
There’s no right or wrong list of what you might need. I put together a plan based on what you require and a system that will take the stress off of the social media part of your marketing.
What if I need help with other aspects of my marketing?
Social media is worked into all my full-scale marketing packages. If you’re looking for a marketing calendar, campaign management, and launch strategies, that can also be worked into a plan.
What are your rates for social media marketing and content creation?
It differs based on requirement and I’m flexible with most budgets. Most plans begin at a monthly rate of $735 CAD.
Do include video in your projects and plans?
Yes. I offer small project videography services (15-30 seconds) including editing. This can either be subbed in place of photos in the content creation plans or built within the services from the beginning
These are most often used for stories. Social media calls for a lot of on-the-fly work and find that often, the best authentic content needs to be told on the spot. I also edit video as it is taken by you so we don’t lose any stories.
Do you do longer, commercial videos?
It always depends on the goal and scope of the video. While I’m confident in putting together smaller videos, if a video will be part of a large-scale campaign I like to bring on a local videographer to handle the heavy lifting while still managing the creative vision.
What equipment and software do you use?
Depending on the type of video, I’ll work between an iPhone or my DSLR. I have stabilizers, tripods, and a monopod for my DSLR and work with a gimbal for my iPhone.
For editing, I prefer Adobe Premier (standard videos) or Adobe After Effects (for graphic based videos).
Kaitlin Tymko
Designer + Marketer
We’re going to be working together and that means we’re going to get personal. You are not just an account and I am not just hitting quotas.
I’m going on ten years of my entrepreneurial journey and through all the growth, speed bumps, and happy dances, my love for working closely with people and their businesses has only grown.
I don’t want to check off another lead, I want to hear your story and your dreams and why you do what you do. I want to help you plan your next great business venture and hear about how much fun your summer vacation was.
Let's make some magic.
If you made it all the way down here, I hope it’s because you want to say hello!
There’s absolutely no commitment when you reach out and if all you have are questions, I will do my best to answer them.